high risk
Broad data sharing (affiliates / partners)
“We may disclose your personal information to the following parties: The Netflix family of companies”
This allows broad data movement across companies, providers, or countries, which can reduce user control over where information goes.
high risk
Cross-site profiling or advertising tracking
“Resettable device identifiers can be used like cookies and are found on many mobile devices and tablets”
This allows sensitive personal data, location, biometric signals, browsing history, purchases, contacts, and off-platform activity to be used for profiling, advertising, sharing with advertisers, or automated decision systems.
high risk
Policy or terms may change with limited notice
“Your continued use of the Netflix service after any such updates take effect will constitute acknowledgement and acceptance of those changes.”
This lets the company update legal terms, and continued use may count as acceptance even if the change affects important rights or obligations.
medium risk
Opt-out available for personalized advertising
“An option to opt out is not provided in a Kids profile because we do not engage in Behavioral Advertising on Kids profiles.”
Some user protections are present, including an option to opt out of personalized advertising. However, these do not fully offset the broader company-favouring risks around data sharing and profiling practices.